POWERFUL CALL TRACKING FOR BUSINESSES & AGENCIES


Call Analytics + Conversational AI.
Work Smarter. Drive Growth.

Pinpoint Sources •
Evaluate Interactions •
Improve Outcomes


Our job starts when your call ends! Boost conversions, ROI, and growth
while gaining deeper insight into every customer conversation and opportunity.









Call Tracking Software for
Deeper Marketing Insights

Every phone call represents an opportunity - but without call tracking it's nearly impossible to know which marketing is driving revenue, where to reinvest your ad spend, or how those calls impact your growth and bottom line.


KeyMetric connects every inbound call to the marketing that generated it, then instantly transcribes each conversation into actionable business intelligence.


Whether your business receives 20 calls a month or 20,000 calls a day, KeyMetric scales with you - providing the insights you need to maximize ROI and build your business.


  • Select from local & toll-free phone numbers.
  • Real-time call tracking + attribution + analytics.
  • Call recording + whisper + scoring + AI intelligence.
  • Fast, simple setup & intuitive dashboards.
  • Ranked #1 in customer service & support.








Google Ads   Google Ads Logo

⇣

Keyword #1
Keyword #2
Keyword #3

⇣

⇣

⇣


Travis Bickle
(555) 555-1234)

Marge Gunderson
(555) 555-1234)

Gordon Gekko
(555) 555-1234)


Atticus Finch
(555) 555-1234)

Frank Booth
(555) 555-1234)

Dorothy Gale
(555) 555-1234)




Tiktok Ads  

⇣


John McClane
(555) 222-2221)

Vincent Vega
(555) 888-1234)

Jeff Lebowski
(555) 333-9876)

Call Attribution That Connects
Conversations to Marketing

By adding a unique tracking phone number to your marketing campaigns, or adding a short tracking code to your website for DNI, you'll tap into valuable attribution intelligence for every call.


Pinpoint exactly which channels, campaigns, ads, and paid-search (PPC) keywords are fueling your business growth and success.


This allows you to easily and instantly measure performance and invest in what works.


  • Attribute calls to ad channels, sources & campaigns
  • Connect calls to unlimited Google Ads keywords
  • Identify which web pages generate call conversions
  • Clear, real-time dashboard & reporting
  • Identify new & unknown referral sources



Start Tracking Calls









AI Call Intelligence To Better
Manage
Every Opportunity

KeyMetric AI-powered call intelligence gives you the power to better understand what happens during every customer conversation.


Multi-language call transcriptions + artificial intelligence makes it effortless to review conversations, evaluate customer engagements, and take action to boost sales performance, customer service, and business growth.


Improve marketing and sales performance, optimize business operations, and boost revenue opportunities and growth without ever listening to a single call.


  • Automatic multi-language call transcriptions
  • Automated call summaries + scoring + tagging
  • Identify trends, missed opportunities, & patterns
  • Caller intent + sentiment detection + value + outcome
  • Intelligent recommendations & next-action insights




Let's Get Set Up






Example AI Call Intelligence

Call Source:
Google Ads  


Call Score:
91%



Call Urgency:
98%
Same Day Need



Purchase Intent:
97%
Ready To Buy



Lead Quality:
95%
Qualified Lead



Caller Sentiment:
Neutral



Primary Intent:
Availability



Intent Tags:
Parts Inquiry
Tire Availability

Immediate Service



Outcome:
Service Booked



Est. Value:
~$350






Dynamic Number Insertion
Connects Website Calls & Clicks

Dynamic Number Insertion (DNI) for websites captures every visitors click path so you know how they arrived and which content they were viewing when they called.


Our advanced, session-based DNI algorithm intelligently inserts unique phone numbers on your website based on the referring ad source, campaign, ad group, and paid search keyword, including match type.


This gives you real-time visibility into the full journey behind every website-generated call.


  • Session-based Dynamic Number Insertion (DNI)
  • Seamlessly connects calls to unique visitor sessions
  • Identify which sources and keywords drive calls
  • Identify your highest-converting web pages
  • Add a line of code to your website or Google Tag Manager










Google Paid Search Google Organic TikTok Ads Facebook Ads Spring Email Blast

(866)  507-6203 507-6228 387-7589 416-9807 464-9278




Kickstart Your Growth








Multi-Location Call Routing
+ Tracking + Reporting Filters

KeyMetric makes it easy to redirect inbound calls to multiple offices, storefronts, franchise locations or remote-based team members. In fact, we have clients routing calls to hundreds of storefronts and franchise locations.


Each location can have its own tracking number(s) while maintaining centralized reporting that allows you to view all locations or filter reports by individual locations, groups, and regions.


This ensures you have transparent visibility into inbound phone call engagements across your entire organization.


  • Redirect calls to multiple locations
  • Track calls across offices and teams
  • Centralized reporting with location filters
  • Easily measure performance across locations
  • Scale as your business grows




Start Your Subscription








Store #1
(206) 444-5656



Store #2
(206) 555-2233


Store #3
(206) 111-9876



Salesperson
(310) 555-7890


Customer Support
(866) 444-5252



Remote Employee
(512) 777-8080








All The Features You Need.
None That You Don't.

At KeyMetric, we've worked closely with our valued customers and agency partners to keep our platform clean and simple to use. That's why every feature is included in all of our call tracking plans - no upsells, no hidden fees, and no paying for features you don't need or want. Most importantly - we have not had an outage in 12 years.


We've also stripped away features that sounded cool but really just complicated the user experience. Our goal is simple - to give you everything you need, without obstacle, so you can focus on what matters - growing your business.






#1 In Customer Care & Support

Ask any KeyMetric customer or agency partner and they will tell you that no one is better at taking care of customers than the KeyMetric team.

Regardless the size of your business or team, or which call tracking plan you have signed up for - our experts are here to help grow your business at your pace... not ours.

Make sure to ask a team member about our exclusive "white-glove" onboarding service and let us setup, configure and implement your account, website implementation, and call tracking services for you.



Schedule a Demo      



View Pricing












Frequently Asked Questions (FAQ)


Call tracking software helps businesses identify where phone calls come from and how those calls are generated. It works by assigning unique phone numbers to different marketing sources, such as ads, campaigns, or website visitors, and then linking each call back to its origin.


Platforms like KeyMetric go further by connecting calls to website sessions, tracking visitor behavior, and capturing call data so businesses can understand both what drives calls and what happens during those conversations.

Call tracking helps improve marketing performance by showing which campaigns, channels, and keywords generate real customer calls. Instead of relying on clicks or impressions alone, businesses can measure which efforts lead to actual conversations and conversions.


This allows you to identify high-performing campaigns, reduce wasted spend, and make better decisions based on real customer engagement rather than assumptions.

Dynamic Number Insertion (DNI) is a call tracking technology that displays different phone numbers to website visitors based on how they found your site. When a visitor calls the number shown to them, the system links the call to their session and click path.


This allows businesses to see which pages a visitor viewed, how they arrived on the site, and what actions they took before calling, providing accurate website-to-call attribution.

Yes, modern call tracking software like KeyMetric uses AI to help analyze customer conversations using built-in intelligence tools.


With features like call transcription, call summaries, calls scoring, customer intent and outcomes, and conversation insights, businesses can easily understand what customers are asking, how calls are handled, and where improvements can be made. This helps improve both marketing performance and customer experience.

Call tracking software provides insight into where calls come from, how they are generated, and what happens during those interactions.


With platforms like KeyMetric, you can see which marketing channels drive calls, how campaigns perform, and how call activity varies across locations, teams, and time periods. You can also review call recordings, analyze trends, and identify opportunities to improve performance.


This allows businesses to move beyond basic reporting and gain a clear understanding of what drives calls, what influences outcomes, and where to focus for better results.