
KeyMetric Leadership Team
KEYMETRIC IS DIRECTED BY A TEAM OF INNOVATIVE, PASSIONATE PROFESSIONALS WITH A PROVEN TRACK RECORD OF BUILDING AND LEADING SUCCESSFUL INTERACTIVE COMPANIES.
The KeyMetric leadership team brings together decades of diverse experience and a history of success. Combining the perfect blend of imagination, business acumen, and technical expertise these executives built this business from the ground up - creating one of the best company's in the industry.
Michael Turta
Chief Executive Officer (CEO)
As CEO, Michael Turta is responsible for directing the overall business and market strategy for KeyMetric as the company continues to establish itself as the respected market leader. With over 10 years executive management experience building interactive companies, Mr. Turta has helped KeyMetric realize aggresive month-to-month revenue growth, without private or venture-backed capital investment, since its inception in 2007.
Prior to co-founding KeyMetric, Mr. Turta held executive management and consulting roles with recognized market-leaders ClickPath/Who's Calling (acquired for $55M in 2007 by Vista Equity), Agital, Triniti, 3COM, and OpenGrid. Michael Turta is an active member of multiple industry groups and executive councils, and is a regular speaker and panelist at industry events.
Chief Executive Officer (CEO)
As CEO, Michael Turta is responsible for directing the overall business and market strategy for KeyMetric as the company continues to establish itself as the respected market leader. With over 10 years executive management experience building interactive companies, Mr. Turta has helped KeyMetric realize aggresive month-to-month revenue growth, without private or venture-backed capital investment, since its inception in 2007.
Prior to co-founding KeyMetric, Mr. Turta held executive management and consulting roles with recognized market-leaders ClickPath/Who's Calling (acquired for $55M in 2007 by Vista Equity), Agital, Triniti, 3COM, and OpenGrid. Michael Turta is an active member of multiple industry groups and executive councils, and is a regular speaker and panelist at industry events.
Gregory Swanson
Chief Technology Officer (CTO)
The chief architect behind the industry's first web analytics solution to intelligently link digital marketing with offline telephone conversions, Greg Swanson is CTO and co-founder of KeyMetric. With extensive experience building world-class technologies and interactive solutions, Greg is a recognized visionary within the web analytics and internet technology industries, with a passion for maintaining competitive edge in KeyMetric technologies and solutions within a highly aggressive market segment.
Prior to co-founding KeyMetric Greg was CTO, co-founder and lead architect for ClickPath - the first company to develop keyword-level call tracking, through its multi-million dollar acquisition in 2006 by Who's Calling, and held senior management positions with Questra and Interpath.
Chief Technology Officer (CTO)
The chief architect behind the industry's first web analytics solution to intelligently link digital marketing with offline telephone conversions, Greg Swanson is CTO and co-founder of KeyMetric. With extensive experience building world-class technologies and interactive solutions, Greg is a recognized visionary within the web analytics and internet technology industries, with a passion for maintaining competitive edge in KeyMetric technologies and solutions within a highly aggressive market segment.
Prior to co-founding KeyMetric Greg was CTO, co-founder and lead architect for ClickPath - the first company to develop keyword-level call tracking, through its multi-million dollar acquisition in 2006 by Who's Calling, and held senior management positions with Questra and Interpath.

